After years of legislative debate - and lobbying from all sides of the media and entertainment industry for a range of outcomes - the European Parliament has just approved the text of the new Copyright Directive. As expected, the areas generating the most discussion remain the "new" press publisher's right and the now infamous "Article 13" - both looking squarely at some of the biggest digital companies in the world. Industry responses, at least publicly, have generally taken the form of varying degrees of disappointment. As the dust settles and - assuming that the final rubber stamps follow - the two year implementation period starts to tick, it will be fascinating to see how this journey continues.