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46 results for: advertising
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The Digital Services Act – Ground rules for online platforms
By Gabriele Engels
On 23 April 2022 another important step was taken towards realizing the EU’s ambitious goal to make Europe “Fit for the Digital Age”; the...
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Navigating Gambling Regulations in 2022
By Elinor Cavil
As a prequel to the annual ICE conference taking place in London this week, DLA Piper’s London office played host to DLA Piper...
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DLA Piper's Influencer Marketing Guide (2nd edition)
By Nicholas Fitzpatrick, Stefan Engels
We are pleased to announce the second edition of our Influencer Marketing Guide, produced by our international advertising...
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Thoughts and key takeaways from the ASA's findings regarding: Tackling Harmful Racial and Ethnic Stereotyping in Advertising
By Claire Sng
Last week I attended an ASA webinar to discuss findings following the conclusion of its research into racial and ethnic stereotyping in...
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GDPR Fines and Data Breach Survey 2022
By Duncan Calow
Data protection was once an overlooked area of the law, certainly in the media, sport and entertainment sector. Several years ago, during...
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ASA rulings in 2022 – SESG issues continue to dominate – some key points to note
By Claire Sng
With just over two months of decisions in 2022 from the ASA (the UK Advertising Standards Authority), interestingly, but unsurprisingly,...
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Exploring the metaverse: What laws will apply?
By Tom Ara, Mark Radcliffe, Michael Fluhr, Katherine Imp
During the last decade, virtual interactions have become an increasingly important part of life for consumers and businesses. This trend...
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Our values in action - supporting women's football in Australia
By Joanne Steer
DLA Piper’s Perth office recently entered into a sponsorship agreement with the Perth Glory women’s football (soccer) team, which...
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The rise of virtual influencers
By Elinor Cavil
In the latest version of The Economist’s annual “The World Ahead” feature, virtual influencers are identified as one of the key emerging...
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New FAQs - Occasional raffles in Spain
By Elisa Lorenzo
Under Spanish provisions, the offering of raffles is only permitted on occasional basis. This means that it is not possible to obtain an...
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A new protocol hits content creators, influencers and vloggers (This is not a sponsored post)
By Alexis Fierens, Elisabeth Daem, Emma Stockman
On 14 December 2021, the Vlaamse Media Regulator (Flemish Media Regulator, “FMR”) published its so-called Content Creator Protocol...
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Animal welfare and the depiction of animals in advertising
By Elena Varese
With heightened consumer awareness surrounding animal welfare issues, brands are increasingly promoting their ethical credentials on...
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Gambling advertising: revised guidance on responsible and problem gambling
By Benjamin Fellows
On 11 November 2021, the Committee of Advertising Practice, and the Broadcast Committee of Advertising Practice, published revised...
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Advertising and social responsibility
By Claire Sng
In this vlog, Claire Sng discusses some of the UK's rules around advertising and social responsibility, in particular focusing on issues...
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Enhancing the value of local products through collective marketing
By Alexis Fierens
Sourcing more sustainably and locally can make a difference in your ESG footprint. In this vlog, Alexis Fierens discusses how local...
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Media obligations and mental health in sport
By Benjamin Fellows, Alexander Chaize, Rhiannon Bidwell
After days of speculation and controversy following Naomi Osaka's twitter announcement that she would not partake in any press...
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