Dec 04, 2023 Big Tech signs "Online Fraud Charter" with the UK Government - the latest initiative to tackle online fraud and illegal ads By Harry Jefferies On 30 November, major tech companies, including Meta, Google and Microsoft, signed a voluntary agreement with the UK Government under...
Nov 27, 2023 Singapore: Greenwashing guidelines alert By Yue Lin Lee Singapore will soon have a set of guidelines governing environmental claims in advertising. Until recently, environmental claims in...
Nov 23, 2023 Webinar: The Impact of AI on the Media & Entertainment Industry with Lord Clement-Jones By Duncan Calow Ally Clark Artificial intelligence and automation are changing the way we do business. While the use of AI offers many benefits, it also raises a...
Nov 07, 2023 Women in Sport: In conversation with Gabby Logan By Claire Sng Christina Sharma British sporting presenter, icon and former gymnast, Gabby Logan, will join us on Wednesday 29 November from 5:30pm for an evening of...
Oct 24, 2023 Ad-free social media (at a cost!) - will it work? By Harry Jefferies It has been widely reported in the media that Meta plans to respond to adverse court rulings against its advertising practices by...
Oct 16, 2023 Advertising in China 2023 – Label your advertisements By Edward Chatterton Jane Li Sharon Fong To tap into China’s lucrative e-commerce market, brands have adopted different marketing strategies over the years to boost sales. “种草...
Sep 26, 2023 Latest proposals from the UK Parliament to protect creative industries against the risks posed by AI By Harry Jefferies At the end of August, the Culture, Media and Sport Committee ("Committee") published a report called "Connected tech: AI and creative...
Sep 13, 2023 Greenwashing webinar By John Wilks Environmental advertising claims continue to be a major focus for regulators. Businesses are subject to complex and internationally...
Sep 12, 2023 Gamescom 2023 – A taster By Saskia Lais-Jansen I had the pleasure of attending this year’s gamescom as 320,000 other visitors from more than 100 countries. Visiting the different...
Aug 08, 2023 Meta to be fined USD98,500 a day over advertising practices - Norway puts the heat on By Harry Jefferies I wrote last week about Meta's planned switch to obtain "consent" from users in order to display targeted advertisements to them. It was...
Aug 04, 2023 Blurring the lines: The ethics of host-read advertising on podcasts By Harry Jefferies The FT published an interesting article yesterday on the issues raised by host-read advertising on podcasts. It poses the question as to...
Aug 02, 2023 Meta to switch to "consent" mechanism in Europe for ad targeting purposes By Harry Jefferies Meta has agreed to obtain "consent" from users in Europe in order to display targeted ads to them, according to The Wall Street Journal....
Jul 11, 2023 Sporting brands: About the sport or the athlete? By Claire Sng Grace Pigott A new report published this month from the Women’s Sport Trust shows the positive impact and significant awareness being generated by...
Jul 03, 2023 Online Safety Bill: Progress through Parliament & Ofcom Implementation By Elizabeth Bingham Duncan Calow Alex Lowe Following detailed line by line examinations from April to June, the Online Safety Bill has passed through the committee stage of the...
Jun 30, 2023 Digital Services Act: Zalando challenges VLOP designation By Emer McEntaggart Gavin Woods Darach Connolly Heidi Waem +1 more... Show less In this post, we look at what constitutes a very large online platform (VLOP) or very large online search engine (VLOSE), who has been...
Apr 26, 2023 EU Commission presents draft for Green Claims Directive By Stefan Engels Philipp Eichenhofer Jeremy Heeck With its proposal for a new Green Claims Directive, the European Commission wants to combat misleading greenwashing by companies....