We always find it fascinating advising clients who are at the forefront of the emergence of the “official” US sports betting industry, and everything that goes with it.

This particular playing field is one with significant potential and, because of the lag (relative to other countries) in opening/developing such a massive market, all involved have the opportunity to take advantage of lessons learned from elsewhere around the world.

From my perspective, although this news from Major League Soccer is another major step, the story is really only just getting started. That said, it will be very interesting to see how this particular chapter develops across other US sports, from state to state and otherwise.