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| less than a minute read

PWCs at the gate and beyond

This interesting report from PWC may well give comfort to sports organisers, the revenues generally - and specifically broadcast revenues -will will continue to grow over the next few years and some major US media rights come into play. The projections of growth to the potentially vast US sports betting industry are also noteworthy if not unexpected. A clarion call, perhaps, to US sport - as US law is shaped - to carefully note the lessons it can draw from the practices of the European betting industry and its relationship with major sports owners.

It will be interesting to see the ongoing impact of gambling in US sports media and sponsorship deals.