/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-10-04-16-51-11-679-67001cfffa1aae3d8c4119fe.jpg)
In October we saw the ASA: (i) remind businesses they can't charge consumers for things advertised as free, (ii) highlight the importance...
MSE Today – Media, Sport and Entertainment Insights
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-10-21-11-01-38-270-671634929f502a0db36aa76a.jpg)
In the last few weeks, we have seen the ASA: (i) target mid-contract price increases, (ii) clamp down on affiliate marketing practices...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-10-08-15-17-49-656-67054d1dc71f57809f6dc22f.jpg)
In the last few weeks, we have seen the ASA: (i) issue further warnings against unclear prize promotions (ii) crack down on influencer...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-09-06-15-36-16-559-66db2170eb4898813438e253.jpg)
In the past two weeks, we have seen the ASA: (i) remind businesses to be conscious of road safety when using motor vehicles in ads; (ii)...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-08-22-19-01-11-289-66c78af77c25ae3ecd35eaa6.jpg)
This week the ASA have reminded businesses the rules around: (i) “free” product claims; (ii) disclosing where investors in/directors of...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-08-21-09-55-56-829-66c5b9acf673d7d1a7f8cf1e.jpg)
Your creative team have just worked on a fantastic new campaign and your digital team can't wait to share the assets on social media. Of...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-08-09-15-47-11-964-66b639ff9a6577f0bc980aa8.jpg)
This month the ASA has made some helpful rulings around (a) whether streaming services need to disclose the presence of paid ads up front...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-07-18-09-21-01-676-6698de7da72868448ed10b85.jpg)
This month the ASA has provided a reminder that (i) encouraging excessive drinking is no laughing matter; (ii) number 1 claims must be...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-07-11-15-50-58-622-668fff62901862c524370284.jpg)
In this post, we've distilled the ASA's stated key considerations based on its work from last year: claims regarding climate change; body...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-07-09-10-15-37-443-668d0dc90d1a6cada684dfbe.jpg)
In light of the huge growth of alcohol alternative products (e.g. no or low-alcohol beers and mocktails), the UK’s Committee of...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-06-24-17-33-01-919-6679adcd9652f7f51e9fff4e.jpg)
This month we see the ASA rule on: (i) misleading claims about the quality of dashcams; (ii) whether poignant charity ads cause harm and...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-05-22-14-28-26-800-664e010a4705877f1afa0921.jpg)
This week we see the ASA: (i) remind businesses to be cautious around claims made which relate to a business before it was taken in to...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-05-02-10-58-59-112-663371f3c9346fe270443ab0.jpg)
In this week's rulings, the ASA (who are always watching) assess the appeal of a former Big Brother presenter to under-18s, admonish an...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-04-26-14-40-03-922-662bbcc33a0f4b80899cc8d9.jpg)
This week we see the ASA take on the beauty industry by upholding challenges against misleading claims for teeth whitening products and...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-04-25-07-25-08-483-662a0554d510b689bb67baf9.jpg)
This week the ASA have ruled on two misleading claims, one regarding the provision of “complementary food and drinks” on trains and the...
/Passle/5c61908fabdfe912ccc9057c/SearchServiceImages/2024-04-17-16-09-16-331-661ff42cdd69218933aa8b0f.jpg)
This week we dive into the ASA’s application of its “average consumer” test through the lens of a recent ruling which concluded that ads...
