Media, Sport and Entertainment

Apr 13, 2023

7 things brands should know about 'de-influencers'

By Alex Lowe Claire Sng

$21.1 Billion. That is the predicted value of the Influencer Marketing Industry in 2023 according to The Influencer Marketing Benchmark...

Dec 17, 2021

By Alexis Fierens Elisabeth Daem Emma Stockman

On 14 December 2021, the Vlaamse Media Regulator (Flemish Media Regulator, “FMR”) published its so-called Content Creator Protocol...

Jan 13, 2021

By Nick Fitzpatrick

I'm delighted to introduce the first edition of DLA Piper's Influencer Marketing Guide which has been produced by our international...

Oct 22, 2020

By Gregory Tulquois Floriane Gaumerais Tom Fitzpatrick

The French parliament has recently passed legislation to protect the interests of so-called "kid influencers" (Law No. 2020-1266 dated 19...

Aug 17, 2020

By Yue Lin Lee

I had the pleasure of attending (remotely) the 44th UCLA Entertainment Symposium last week. Of particular interest was the discussion on...

Nov 11, 2019

By Claire Sng

I share my thoughts on days 2 and 3 of the ANA/BAA marketing conference in San Diego with this short video, picking up on the topic of...

Nov 01, 2019

By Claire Sng

Last week the ASA banned more influencer posts including posts by Katie Price with before and after pics of her looking slim in both,...

Jun 20, 2019

By Claire Sng

I had the rare opportunity last week to put some questions directly to Guy Parker, the ASA's Chief Executive, during a Q&A session at an...