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Video games, once considered a niche hobby, have evolved into a global industry that influences culture, economy, and technology. As this...
MSE Today – Media, Sport and Entertainment Insights
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On 23 May 2024, we hosted 120 industry leaders in sport and media from Europe and the US at Roland Garros stadium in Paris, ahead of the...
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The Paris Olympics are right around the corner. All eyes will be on the Games – but brands and agencies should understand how to leverage...
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Sport investment likely has a bright future. Such is the key message to emerge from our second DLA Piper Global Sport Forum, hosted last...
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The fifth edition of DLA Piper’s guide to Prize Promotions Around the World is now available. As social media, ecommerce and other online...
Join DLA Piper's Robert Sherman for "The Future of Dealmaking in Entertainment 2024" - A FT Live Webinar on March 21. This webinar will...
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Forward thinking and client-centric, we advise all types of media, sport and entertainment companies. They count on us to guide them...
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As is clear from the data, (see Statistica report December 2023), marketers are prioritizing AI investment this year and the majority are...
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The European Super League saga took an unexpected turn yesterday when the Court of Justice of the European Union (CJEU) declined to...
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Join colleagues in our Technology sector for a fascinating look at what the future holds for 2024, covering topics such as Metaverse 2.0,...
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Combining sport with financial performance was the hot topic at our Sport Forum, held at the San Siro stadium Milan last week. We...
Loot boxes in video games are mysterious treasure troves of chance that offer players a variety of rewards. Their introduction of...
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You are invited to our panel discussion where our experts will share insights on how to avoid such failures, and successfully overcome...
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As generative artificial intelligence gains mainstream popularity, it is crucial for organizations to recognize its impact on the way...
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When the Forbes' ranking of the World's Highest-Paid Female Athletes was announced in December, it was the first time more than seven...
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In part 2 of our mini-blog series on “esports in the UK: challenges and future opportunities,” we focus on what Dominic Sacco of Esports...
